Resources and Incentives

There are many resources and programs to foster the growth and prosperity of our businesses. Through various resources and incentives there are several options available to help start a new business or improve what's already here.

Revolving Loan Fund - For Small Business Start-Ups and Business Expansions

The Village of East Troy Community Development Authority (CDA) established a new loan program in 2021 utilizing the prior Community Development Block Grant (CBDG) funds which were defederalized. The program is administered by the Village of East Troy with the assistance of Walworth County Economic Development Alliance (WCEDA)

Eligibility/Minimum Requirements

  • Business establishments must be located within the Village or committed to locating within the Village.
  • A minimum of 1:1 match of private funds leveraged to loan funds requested (a higher match may be required by the CDA). 
  • Applicant must demonstrate the proposed project is viable and business will have ability to repay the funds.
  • Compliance with applicable local, state and federal laws.
  • Project shall be completed within 24 months from date of loan approval.
  • Applicants must have a minimum of 10% equity in the business.

Use of Funds

Funds may be used to assist a business in:

  • Acquisition of land, buildings, and fixed equipment
  • Site preparation, construction, or reconstruction of buildings
  • Installation of fixed equipment
  • Clearance, demolition or removal of structures or rehabilitation of buildings
  • Payment of assessments and/or connection charges to a business for sanitary sewers, water mains, public streets, and other improvements if the provision of the improvements will directly create or retain jobs (this does not apply to public improvements paid for by the Village)
  • Working Capital (inventory and direct labor costs only)
  • Under exceptional circumstances, the CDA may consider a loan for job retention purposes.

For full eligibility requirements, a list of ineligible activities, ineligible businesses, and/or application materials please review our Loan Program Manual.

For Assistance or questions related to the program or application process, please contact:

Derek D’Auria

WCEDA Executive Director